Studio owner reviewing growth numbers with the MyStudio dashboard
For brand-new studio owners

Start your martial arts gym the right way

MyStudio gives you everything you need to launch and grow your martial arts gym, with proven business practices built right in. Focus on teaching from day one, not paperwork, billing, and chasing leads.

You didn't open a studio to do paperwork

You did it to teach. MyStudio was built by owners who started from scratch and grew past $1M per location. Everything they learned is in the platform, so you don't have to learn the hard way.

Start with proven systems on day one

Opening a studio means a thousand new decisions. MyStudio hands you the answers: automated lead conversion, billing that runs itself, and student tracking that keeps families engaged.

See how MyStudio streamlines your gym's operations

Start growing revenue in weeks, not months

Our team walks you through everything: programs, pricing, website, and Amplify AI ready to answer your first leads. Unlike platforms that disappear after setup, we stay with you.

See how MyStudio helps you grow revenue

Built by people who get it

We're Tu and Linnette, studio owners who built MyStudio because we needed it. Between us: 30+ years on the mat, Harvard and Kellogg training, and five InCourage locations each with 200 to 500+ five-star ratings. Now we want to help you get there too.

Learn more about our story

Join a community that actually understands you

Starting a studio can feel lonely. MyStudio connects you with owners across the US, Canada, UK, and Australia, plus a dedicated account manager, customer care, and a private owners group from day one.

Join the community

Everything a new school needs, from day one

Four groups of solutions, all included, so your first year runs on proven systems instead of guesswork.

Get more students through the door
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Get more students through the door

✓  Instant response to interested families with Amplify AI

✓ Automated follow-up that converts 3x more leads

✓ Simple online sign-up for parents

✓  Trial class booking that happens automatically

Run your studio efficiently
02

Run your studio efficiently

✓ Automated billing that eliminates late payments

✓ Easy scheduling and class management

✓ Belt tracking students and parents can see

✓  Mobile app for managing everything on the go

Build lasting relationships
03

Build lasting relationships

✓ Attendance tracking that catches disengagement early

✓ Automated communication that feels personal

✓ Progress celebrations that keep students motivated

✓  Event and camp management for special programs

Get the support you need
04

Get the support you need

✓ Quick onboarding in days, not weeks

✓ Dedicated account manager for your success

✓ 24/7 customer care team

✓  Active community of studio owners who've been there

Questions about starting a martial arts school? Start here.

What it takes, what it costs, and the tools to launch. Straight answers for new owners.

How do you start a martial arts school?

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Starting a martial arts gym comes down to a few essentials: a space with the right insurance and licensing, a clear program and pricing structure, a way to bring in and convert leads, and systems for billing, scheduling, and student tracking. MyStudio gives new schools proven lead conversion, automated billing, and best practices built in, so you launch with systems that already work.

How much does it cost to open a martial arts school?

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Costs vary widely: space, build-out, mats and equipment, insurance, and marketing all factor in. A shared or home space costs far less than leased retail. The software is a small, predictable piece: MyStudio starts at $79 / month for a single location and replaces the separate billing, scheduling, and marketing tools you'd otherwise pay for.

What software do you need to start a martial arts school?

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A new martial arts school needs software that runs the whole business in one place: lead conversion, automated billing, scheduling and attendance, belt and rank tracking, and a member app for families. MyStudio includes all of it, plus Amplify AI responding to leads 24/7, built by owners who've opened and scaled schools themselves.

Ready to start your martial arts gym the right way?

See how MyStudio helps you launch your martial arts studio with confidence, with the best practices of successful studio owners built right in.